Original Stream Date: December 1, 2011
Presenter: Bob Murphy, Vice President, Global Hardware Execution, IBM
Moderator: Lorcan Sheehan, SVP Marketing & Strategy, ModusLink
For the past 40 years, IBM has upheld its commitment to environmental leadership and corporate social responsibility. In 2010, the company’s green score landed it at the top of Newsweek’s environmental ranking of leading international and U.S.-based companies.
During this webinar, Bob Murphy, vice president, global hardware execution for IBM will discuss the company’s historic commitment to environmental leadership, how environmental responsibility is integrated across all of IBM’s global business activities, and the results of these sustainable practices. You will hear first-hand insight on the importance of supply chain social responsibility from one of the industry's sustainability pioneers, and why it should be a business imperative for your company.
Learn how sustainability can:
- open doors to new and growing market segments;
- be a key competitive differentiator; and
- lead to new revenue opportunities, reduce costs, and increase efficiencies.
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